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    Our Team

    We beleive that people are our main asset. Our team consists of the great professionals with years of relevant experience.

    Founder & CEO

    Dr. Syed Asad Abbas

    Founder & CEO

    A renowned professional with over 2 decades of experience – over a decade at senior leadership positions. A doctor by qualification, Dr. Asad went on to do his Master’s in Pharmaceutical Management from the Institute of Business Management (IoBM), Karachi. Through the illustrious 17 years in the industry, Dr. Asad has had the success at national and multinational companies and brands to his credit. He started his career with Knoll, a well-known German company later acquired by Abbott. Later he joined PharmEvo when the company was in her infancy, and nourished the company with product pipelines, marketing directions, strategies and structures. He was instrumental in painting the image of PharmEvo as a company associated with Science, Research and Ethical Practices. To his credit, brands like X-plended & Lowplat are blockbusters to date. Dr. Asad went on to join Martin Down after the acquisition of Roche and he turned around the sliding portfolios. He re-launched the previously struggling cardio-metabolic and ortho portfolios and established their known market worth. After joining OBS Pakistan, he turned around the MSD Cardio-metabolic Business, and the success of Janumet falls largely to his credit. He is known in the industry for business introductions, turning around portfolios, symbolic innovative-ethical and scientific marketing practices; and he is known to his peers as a man of discipline, professionalism and aggression. Dr. Asad is now geared to better the landscape of healthcare and wellness through introducing consumer-centric products through Johnson Victor.

    Head of Business

    Mohammad Ali

    Head of Business

    With over 10 years of diverse experience in marketing and sales, with special concentration in the pharmaceutical industry, Ali has been a business transformation and innovation leader with a penchant for creativity in patient-care solutions. He carries a rich experience in personal selling and an individualized approach towards marketing. His diverse background enables him to connect, operate and push growth under extreme circumstances.  His experience further anchors his strategic mind set with years of hands-on commercial operations experience. He is responsible for turning around several portfolios in multiple segments through his determination and uniqueness. Ali is currently spearheading the operations at Johnson Victor as a business lead.

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